To launch their new youth focus sub-brand Barbour Beacon, Barbour invited a collective of creators up to their HQ in South Shields. We visited their factory, met with employees and visited the Herd Groyne Lighthouse - a major inspiration for the brand because of its fishing heritage.
As an animator, I created a series of short animations focused around the location and their new range of products. These were used across social media and online to launch the brand.
